Announcing: We’re Launching The Feed!

 

We are thrilled to officially launch The Feed, our subscription service that makes personal styling digital and accessible in a way that hasn’t been available until now. 

A Feed subscription starts at $25 per month and provides professionally styled outfits every week, created by a human stylist of your choice and based on what is already in your digital wardrobe. You can request help for an underused item that you’ve been struggling to style, outfit recommendations for an upcoming event, or an expert opinion on a new item that might fill a gap in your wardrobe. 

The big game-changer: because stylists have visibility into what you already own, the focus is on teaching you how to wear what’s already in your closet, not just selling you new things. This visibility also means your stylist can immediately understand so much more about you than they ever could through a simple onboarding questionnaire.

The service plays a key role in supporting our mission of innovating and inspiring the way people get dressed. Since soft-launching the service, we have connected hundreds of Indyxers with personal stylists to help curate their style and plan outfits in fun new ways. The response has been consistent: people feel more confident in their outfits, more in tune with their personal style, and less likely to shop for new and more as a solution for not knowing what to wear. 

We are excited to share this feature more broadly because everyone can benefit from having a personal stylist in their pocket, whether your wardrobe is Tom Ford, Target, or anything in between. We could all use expert advice on how to style what we own and end the daily feeling of “I have nothing to wear once and for all.”

Find your new personal stylist and download the app to get started!

Indyx is available for free on iOS or Android.

 
Yidi Campbell

Founder & CEO of Indyx

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