Rae Babin

@rachelynbabin

Relaxed • Transformative • Juxtaposed

Rae is a personal styling advocate and artist based in San Francisco, CA.

Her styling philosophy is grounded in the belief that one’s style should showcase all of their individualities. Her goal is to assist individuals in feeling confident and relaxed in what they wear and how they wear it. She believes that understanding your personal style is a journey and wants to advocate as a partner along the way.

Her Lookbook can help you uncover your hidden foundation, so that crafting your wardrobe is intentional yet authentic, allowing you to express your style no matter where it leads.

Rae Babin (@rachelynbabin)

How It Works

 
Use the Indyx Digital Wardrobe to Catalog, Style, and Resell from Your Wardrobe

I.

Digitize your closet on Indyx for free or take advantage of Indyx’s cataloging service

 
Catalog your wardrobe on your own, or catalog with a professional Indyx Archivist

II.

Book a Lookbook with Rae and get her expert help styling out of your existing closet

 

III.

Continue your style journey supported by all the benefits of a digital wardrobe

 
 

Reclaim the joy of getting dressed and make fashion fun again

Get all the benefits of a digital wardrobe for free, along with support from stylists like Rae when you need it

Get the most from your digital wardrobe

Beyond getting styled by Rae (which, is big!), there are tons of benefits to having a digital wardrobe

 

Gain visibility

When you can see what you own, you remember what you own. Get inspired to shop your own closet instead of making impulse purchases you’ll later regret

Plan outfits

Style and save unlimited outfits with customizable drag-and-drop outfit boards. Use tags to organize your outfits for every occasion

Track cost-per-wear

Track what you’re wearing and we’ll calculate your cost-per-wear so you can understand your wardrobe ROI and start shopping smarter

Organize collections

Create custom collections of items and outfits. Perfect for noting items to repair or sell, curating seasonal capsules, or planning packing lists

 

Fall back in love with what you already own

The fashion industry has trained us to think that the only way to feel stylish is to buy something new. That the next thing we buy will fix all of our problems. We’ve tried it, and it isn’t working.

That’s why we believe in styling over shopping and why all our styling services (including Rae’s Lookbook!) are firmly grounded in what you already own. It’s by far the best place to start.

Will we suggest new pieces? Sure, if you want us to! But we’ll always style new pieces in with your existing closet so you can better judge if they’re right for you and so you know exactly how to wear them without needing to buy a head-to-toe new outfit.